General Statement

The Dean Hotel Group, with its registered office at 4 Ely Place, Dublin 2, (“The Dean Hotel Group, “we “,”us ” and” our “) is committed to protecting the privacy of our users and customers. When you visit our websites, social media pages (or subdomains) through computer or mobile devices (“apps”), make a reservation, communicate with us, purchase products from us, and/or visit or stay, we collect personal data from and about you.

Collectively, we refer to the websites, apps and social media pages operated by us as “Online Services”.

The Dean Hotel Group is the collective term we use for a number of different legal entities all of which are affiliates of or involved in the business activities of The Dean Hotel Group (see our websites for further details).

This policy has been drafted to outline how we manage, utilise and protect all personal data shared with us in the course of our business activities.

When purchasing any of our products or services, you acknowledge and accept that we collect and use personal information as outlined in this statement.

This policy will be updated as required. We encourage you to visit this page regularly to remain up to date with our privacy programme.

What Is Personal Data?

The term ‘personal data’ means any information concerning or relating to a living person who is either identified or identifiable (such a person is referred to as a ‘data subject’).

An individual could be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier (such as an IP address) or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that individual.

What Is Data Processing?

The term “processing” refers to any operation or set of operations performed on personal data. Processing includes storing, collecting, retrieving, using, combining, erasing and destroying personal data, and can involve automated or manual operations.

What Information Do We Collect?

The information we process will include but not be limited to the categories outlined below.

  1. Contact Details, including: Title, Name, Phone Number, Postal Address, Email
  2. Information relating to any personal preferences for your stay
  3. Specific events relating to any events that you may plan or book with us
  4. Transaction & Billing Details: Booking details, payment and reservatio
  5. Business information from corporate entities who book events with This may include: Employer’s name, job title, booking preferences.
  6. Transaction history across our portfolio. This may include: Hotels you have visited, dates on which your visits occurred and any preferences related to your stays
  7. Any Feedback you provided related to our
  8. CCTV images. Images are recorded and retained for the purposes of health and safety and crime prevention and detection. For more information on how we utilise CCTV across our portfolio, please refer to our CCTV Policy
  9. Special Category Please see the next paragraph of this policy.

2. Special Category Data

Special Category Data are types of data which are afforded increased protection under the GDPR. Included in this category are the following;

  1. Racial or ethnic origin
  2. Political beliefs
  3. Religious or philosophical beliefs
  4. Sexual orientation
  5. Personal health data
  6. Biometric data
  7. Trade union membership

The Dean Hotel Group only processes special category data which is provided to us voluntarily. We may at times use personal health information to enable us to provide you with the best service possible during your stay including mobility restrictions or dietary requirements.

3.  Online Activity Information

We may collect information related to your online activities using cookies. For more information, please refer to our cookie policy (Link Here).

4.  Personal Data Relating to Minors

We do not at any time accept bookings from minors. As such, we will not knowingly process the personal data of persons under 18 years old unless this data is provided voluntarily for specific purposes such as special requests relating to your stay. Any data collected relating to minors will be retained only for as long as is necessary for the purposes intended.

5.  Personal Data Relating To Others Which You May Share With Us:

When you share data of other guests with whom you are staying. When you make a reservation on behalf of someone else.

How Do We Use Your Data?

We use your personal data for purposes including:

  1. To provide our products and services to you and to facilitate the performance of the associated contract:

We may use your data in the following ways:

  • To administer your booking
  • To provide you with relevant information
  • To invite you to provide feedback
  • To share marketing information with you where applicable
  1. We May process data we receive about you from a variety of sources in order to provide you with goods and services as per our contract. These parties may include: Travel agents, tour companies, online booking platforms. Any such data will only be used in adherence to the contents of this policy.
  1. We May process your personal data on the grounds of legitimate interest on the part of our businesses. Data collected and processed on the grounds of legitimate interest will not at any time undermine the fundamental rights afforded to individuals under the GDPR.
  1. We may from time to time ask customers to take part in market research activities. Any data provided will be used only with the explicit consent of the individual.
  1. We may process your data to meet our legal and regulatory obligations. This may include processing data on the grounds of health and safety, crime prevention and detection or in the public interest.

Who Do We Share Your Data With?

Safeguarding your privacy is our primary focus at all times. Your data will only ever be shared by our teams in order to enhance your experience, improve our services or where necessary to meet our legal or regulatory obligations.

We use a limited number of third parties to provide services. We work closely with all third parties to ensure that all relevant policies and procedures are in place to adequately protect any data they may process on our behalf.

Retention Periods

The Dean Hotel Group will not retain any data for longer than is necessary for the purposes for which it is intended. Data will be retained as required to enable us to meet our legal obligations and to protect the legitimate interests of our businesses.

If you have any queries regarding specific data retention practices, please do not hesitate to contact us at: dataprotection@thedeanhotels.com

Your Fundamental Rights

The fundamental rights afforded to individuals under the GDPR and under Art 8 of the EU Charter of Fundamental Rights, underpins all data processing activities carried out by The Dean Hotel Group. These rights are listed below and can be exercised at any time by contacting our Data Protection Officer at: dataprotection@thedeanhotels.com

1.      The Right Of Access

If we have processed your personal data, you are entitled to a copy of all data held about you.

2.      The Right To Rectification

If any data held on file relating to you is inaccurate or not relevant, you have the right to have this amended.

3.      The Right Of Deletion

You can submit a request to have your data deleted at any time. We may need to retain some data in line with our legal obligations.

4.      The Right To Object

You have the right to object to the processing of your data at any time. Objecting to processing may impact our ability to provide you with goods and services in the future.

5.      The Right To Data Portability

Data portability allows you to obtain and reuse your data across different services. This right applies where your data is processed on the basis of consent or for the performance of a contract.

How Can You Raise A Complaint?

All complaints or issues should be directed to: dataprotection@thedeanhotels.com.

We endeavour to deal with all complaints raised in a timely and transparent manner. It is our priority at all times to ensure that complaints are resolved in an amicable manner.

Any individual who is dissatisfied with our handling of a request or complaint has the right to raise a complaint with the supervisory authority using the contact details below:

The Data Protection Commissioner 21 Fitzwilliam Square South

Dublin D02 RD2